CHIYODA-KU, TOKYO – September 19, 2018 – INVISTA Japan LLC announces its new “Crafted in Japan with CORDURA®︎ Fabric” series in collaboration with leading Japanese brands to showcase specialized manufacturing techniques and cutting-edge design. The campaign is a testimony to the CORDURA® brand’s appreciation and support for Japanese craftsmanship. Incorporating CORDURA® fabric technologies trusted by the U.S. military for exceptional strength and durability, the series celebrates the development of forward-thinking, innovative bag, pack and carry solutions built to withstand the test of time.
About CORDURA® Brand
INVISTA’s CORDURA® brand essence celebrates individual durability: As Long As The World Is Full Of Durable People, We’ll Keep Making Durable Fabrics™. Known for its resistance to abrasions, tears and scuffs, CORDURA® fabric is a primary ingredient in many of the world’s leading high-performance gear and apparel products ranging from luggage, upholstery and backpacks to footwear, military equipment, tactical wear, workwear and performance apparel. The CORDURA® brand is a registered trademark of INVISTA, one of the world’s largest integrated polymer, intermediates and fibers businesses. To distinguish the CORDURA® brand, the word “CORDURA®” must be spelled out in all caps and used with an ®, and it must be followed by the word “brand” or “fabric.”
To learn more about INVISTA’s CORDURA® brand, end-use products, and marketing tools please visit www.CORDURA.com. and follow us on Facebook, Twitter, LinkedIn, and YouTube.
With leading brands including LYCRA®, COOLMAX®, CORDURA®, STAINMASTER® and ANTRON®, INVISTA is one of the world’s largest integrated producers of chemical intermediates, polymers and fibers. The company’s advantaged technologies for nylon, spandex and polyester are used to produce clothing, carpet, car parts and countless other everyday products. Headquartered in the United States, INVISTA operates in more than 20 countries and has about 10,000 employees. For more information, visit INVISTA.com, or our Facebook and Twitter pages.
CORDURA® Brand Inquiries: INVISTA S.a.r.l
4123 E. 37th St. Wichita, Kan. 67220
Press Contact: Morgan Lang