- Helen Thayer

Backpack Featuring CORDURA® Fabric Wins Outside Magazine's 'Gear of the Year' Award

Granite Gear Nimbus Meridian Awarded For Superior Comfort, Versatility and Durability

CORDURA® fabric, a certified product of INVISTA, is part of yet another award-winning product.  Outside Magazine recently named the Granite Gear Nimbus Meridian, which is manufactured with CORDURA® fabric throughout the pack’s body, as the ‘Gear of the Year’ award winner, in the backpack category.

The ‘Gear of the Year’ awards are part of Outside Magazine’s 2007 Spring/Summer Buyer’s Guide. The round-up is regarded among adventure enthusiasts as a vital resource for the latest high-performance gear. From more than 400 pieces of equipment that are reviewed, only 15 are featured in the magazine as “the best of the best.”  The Nimbus Meridian backpack was recognized for its remarkable comfort, versatility and durability, all of which are trademarks of the CORDURA® and Granite Gear brands.

“CORDURA® fabric is woven with high tenacity yarns that always test out to be the best for both tear strength and abrasion resistance, often offering double the pounds to tear and twice the time to abrade through the fabric,” says CEO and Designer for Granite Gear Jeff Knight.  “Out on the trail, we put the minds of adventure enthusiasts at ease because our packs and CORDURA® fabrics prove they go the distance each season.”

CORDURA® fabric also was featured in the hiking section of Outside Magazine’s Spring/Summer Buyer’s Guide for the Contour Windshirt that is manufactured by Outdoor Research.  The Contour Windshirt is a CORDURA® fabric based pullover that manages to be both tough and lightweight.  Its versatility compelled Outside Magazine to pronounce it an “essential” for the upcoming hiking season.

“Being recognized by an industry source like Outside Magazine is very rewarding,” says Cindy McNaull, global brand manager, CORDURA® brand.  “The ‘Gear of the Year’ winners’ list represents the very best of adventure equipment available today, and we are thrilled that CORDURA® fabric is a part of such a highly regarded group.”

About CORDURA® Brand

INVISTA’s CORDURA® brand essence celebrates individual durability: As Long As The World Is Full Of Durable People, We’ll Keep Making Durable Fabrics™. Known for its resistance to abrasions, tears and scuffs, CORDURA® fabric is a primary ingredient in many of the world’s leading high-performance gear and apparel products ranging from luggage, upholstery and backpacks to footwear, military equipment, tactical wear, workwear and performance apparel. The CORDURA® brand is a registered trademark of INVISTA, one of the world’s largest integrated polymer, intermediates and fibers businesses. To distinguish the CORDURA® brand, the word “CORDURA®” must be spelled out in all caps in and used with an ®, and it must be followed by the word “brand” or “fabric.”

To learn more about INVISTA’s CORDURA® brand, end-use products, and marketing tools please visit www.CORDURA.com. and follow us on Facebook, Twitter, and YouTube.

About INVISTA

INVISTA is one of the world’s largest integrated producers of polymers and fibers, primarily for nylon, spandex and polyester applications, a business presence in over 20 countries, INVISTA’s global businesses deliver exceptional value for their customers through technology innovations, market insights and a powerful portfolio of global trademarks including: ADI-PURE®, ANTRON®, AVORA®, C12™, COMFOREL®, COOLMAX®, CORDURA®, CORFREE®, DACRON®, DBE®, DYTEK®, FRESHFX™, LYCRA®, PERFORMA™, POLARGUARD®, POLYSHIELD®, POLYCLEAR®, SOLARMAX®, STAINMASTER®, SUPPLEX®, SUPRIVA®, TACTEL®, TACTESSE®, TERATE®, TERATHANE® and THERMOLITE®. More information on INVISTA can be found at www.INVISTA.com.

CORDURA® Brand Inquiries:

INVISTA

Three Little Falls Centre
2801 Centerville Road
Wilmington, DE 19808

www.CORDURA.com

Media Contact:

Elizabeth Romero/Nicole Bucalo Curtis

Howard, Merrell & Partners

919-844-2714/919-844-2764