INVISTA’s CORDURA® Brand Welcomes Two New Asia Pacific Team Members

Wichita, KS - March 25, 2009 - INVISTA’s CORDURA® brand team welcomes Vernon Yeo and Stella Wang to its Asia Pacific team. Vernon Yeo is the AP regional CORDURA® brand manager and Stella Wang is the AP regional marketing and communications specialist for the CORDURA® brand.

“Vernon and Stella are wonderful additions to our Asia Pacific team,” said Cindy McNaull, global CORDURA® brand manager. “Their proven hard work and dedication to INVISTA will translate to their continued brand building efforts in Asia Pacific on behalf of the CORDURA® brand.”

Mr. Yeo is responsible for leading marketing initiatives as the marketing manager for INVISTA’s Performance Surfaces division in the Asia Pacific region. He brings more than 16 years of regional experience many of which have been spent helping build lasting brand relationships for other international brands including some textile brands in the INVISTA family since joining in 2007. With his expertise in relationship marketing, Mr. Yeo has successfully managed multifaceted marketing and sales campaigns for several international brands prior to joining INVISTA.  He attained a degree in Business Administration, with a specialization in Marketing, from the National University of Singapore.

Responsible for marketing communications in the Asia Pacific region, Ms. Wang quickly become an integral part of the CORDURA® brand team when she developed a process to effectively communicate and distribute the brand’s newly launched hangtag and sew-in-label to customers.  A recent graduate, Ms. Wang received her bachelor’s degree from Shanghai International Studies University, where she studied both the English and German languages.

About CORDURA® Brand

INVISTA’s CORDURA® brand essence celebrates individual durability: As Long As The World Is Full Of Durable People, We’ll Keep Making Durable Fabrics™. Known for its resistance to abrasions, tears and scuffs, CORDURA® fabric is a primary ingredient in many of the world’s leading high-performance gear and apparel products ranging from luggage, upholstery and backpacks to footwear, military equipment, tactical wear, workwear and performance apparel. The CORDURA® brand is a registered trademark of INVISTA, one of the world’s largest integrated polymer, intermediates and fibers businesses. To distinguish the CORDURA® brand, the word “CORDURA®” must be spelled out in all caps in and used with an ®, and it must be followed by the word “brand” or “fabric.”

To learn more about INVISTA’s CORDURA® brand, end-use products, and marketing tools please visit www.CORDURA.com. and follow us on Facebook, Twitter, and YouTube.

About INVISTA

INVISTA is one of the world’s largest integrated producers of polymers and fibers, primarily for nylon, spandex and polyester applications, a business presence in over 20 countries, INVISTA’s global businesses deliver exceptional value for their customers through technology innovations, market insights and a powerful portfolio of global trademarks including: ADI-PURE®, ANTRON®, AVORA®, C12™, COMFOREL®, COOLMAX®, CORDURA®, CORFREE®, DACRON®, DBE®, DYTEK®, FRESHFX™, LYCRA®, PERFORMA™, POLARGUARD®, POLYSHIELD®, POLYCLEAR®, SOLARMAX®, STAINMASTER®, SUPPLEX®, SUPRIVA®, TACTEL®, TACTESSE®, TERATE®, TERATHANE® and THERMOLITE®. More information on INVISTA can be found at www.INVISTA.com.