INVISTA’s CORDURA® BRAND SPONSORS 2009 PRIMAL QUEST® TEAM Stephen Barnes Leads Team CORDURA® Brand/Osprey®
INVISTA sponsored team CORDURA® Brand/Osprey® in the 2009 Primal Quest®. Stephen Barnes, product development manager for Osprey® Packs, led the competitive group in one of the outdoor industry’s most popular adventure racing events.
“Primal Quest® is considered one of the outdoor industry’s premier activities because it showcases human endurance and strength,” said Barnes. “When I learned about the CORDURA® brand ‘Durable People’ campaign, I thought it was only natural that we join forces in this exciting event.”
Biking, swimming, paddling and running are just some of the activities that typify the 10-day Primal Quest® course in South Dakota. Based on the Eco-Challenge format, this popular multi-day adventure race first began in 1995.
“CORDURA® brand fabrics have long been utilized by Osprey® Pack designers,” said Cindy McNaull, global CORDURA® brand manager. “The company is recognized as a leader in innovative and quality products that are made to last. In fact, Osprey® was recently named one of REI’s Vendors of the Year for the Camping and Travel segment. It seemed only fitting to have team CORDURA® Brand/Osprey® Packs equipped with the packs that showcase the strengths of both companies.”
Team CORDURA® Brand/Osprey® carried custom-made Talon packs made with 100D Ultralight CORDURA® fabric. Known for their extreme durability and strength-to-weight ratio balance, these packs will enable the team to transport large amounts of gear without adding unnecessary weight that may slow them down.
The race, which began on Aug. 15, 2009, covered 600 miles of the most diverse terrain in the United States. Participants relied on their teammates to complete the challenging wilderness course that consisted of dense forests, steep walled canyons and cave systems.
“Besides trusting teammates, a course of this intensity made it essential that participants trust their equipment,” McNaull continued. “Products made with CORDURA® fabric are durable. They are known for their resistance to abrasions, tears and scuffs and are designed for conditions such as these, so team CORDURA® Brand/Osprey® could rest assured that they were using some of the most enduring equipment in the outdoor industry.”
Once the race began, Primal Quest® representatives maintained a constant online update for viewers. To find out more information on INVISTA’s CORDURA® brand and its collaboration with Osprey®, please visit www.CORDURA.com. For more information on the Primal Quest® race, please go to www.ecoprimalquest.com.
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