CORDURA® + Cotton Incorporated Collaboration

CORDURA® + Cotton Incorporated Collaboration

The Latest Generation of Performance Cotton.

Think about your favorite cotton t-shirt. Or those go-to cotton pants you just can’t live without. What if they could be even more comfortable, longer-lasting and keep you cool? Well, we’re here to tell you – they can.

The CORDURA® brand and ‘The Fabric of our Lives®’ Cotton Incorporated have made leaps and bounds in engineering performance benefits to those favorite classic fabrics that you know and love. Together with our authorized mills, we are delivering cotton-blended, performance natural fabrics powered by CORDURA® fiber technologies for additional comfort qualities such as quick-dry, moisture management, long-lasting performance, durability, extra tear strength and abrasion resistance.

The latest collaboration (Summer ’17) will include woven and knit ‘fabrics of our lives’ with TransDRY™ and STORM COTTON™ technologies, which offer state-of-the-art, fast-drying capabilities. Cotton Incorporated has engineered French terry fleece and single jersey knit concept pieces and CORDURA® brand authorized mills – Artistic Milliners and Chia Her – lead the line up on latest gen woven and denim developments. Combining CORDURA® brand durability with the hidden science of TransDRY™ and STORM COTTON™ technologies, enables the ‘The Fabric of our Lives®’ to seamlessly take on a whole dimension of long lasting comfort for today’s activewear, outdoor, work and lifestyle apparel.

Don’t miss this CORDURA® brand + Cotton Incorporated ‘Performance Naturals’ debut at Summer Outdoor Retailer Show, July 25-28, 2017. Visit the CORDURA® brand booth #39212 and Cotton Incorporated booth #38037 or email cordura@invista.com to learn more.